BUSINESS ADMINISTRATION

Professors Baker, L. Lynch, McCart, Nazemi(Chair); Associate Professors S. Gibbs, Hagadorn, Lyon,Velazquez; Assistant Professor Galluch; Teaching Associates Hutkin (Coordinator), Mulder, Shaff, Smith

The degree of Bachelor of Business Administration requires successful completion of 13 units in Business Administration and Economics: Business Administration 215, 225, 227, 233, 248, 254, 258, 342, 348, and 499; Economics 121 and 122; and one additional unit in business administration or economics numbered 200-level or above (excluding internship). In order to be admitted to the B.B.A. program, students must earn a grade of “C” or better in BUAD 215 and MATH 111 (or approved MATH equivalent) or INQ 240. Students should contact Dr. Kevin Baker, chair of the Admissions Committee, with questions regarding these requirements. Since upper-level courses are based on prerequisites, students are urged to plan their programs carefully with their advisors. Students should complete, or be currently enrolled in, Business Administration 215, 225, 227, 258, and Economics 121 and 122, before the end of their sophomore year. Note that Business Administration 248 and 348 have Mathematics 111 and Statistics 101 or INQ 240 as prerequisites, in addition to the Business Administration 215 prerequisite. Note that Economics 120 cannot be used for the B.B.A. program.

Concentration in Accounting

A concentration in accounting is achieved by completion of the following program with a cumulative grade point average of at least 2.0: Business Administration 315, 325, 335, 345, 415 and 425.At least three of these courses must be taken at Roanoke College.Admission to the concentration requires an overall grade point average of 2.0 and a 2.0 grade point average in all courses that are prerequisites to concentration courses.

Concentration in Business Information Systems

A concentration in Business Information Systems is achieved by completion of the following courses and their pre-requisites: BUAD 258,328,338,368,438 and one from CPSC 310, 340, 365, 415, 416 or BUAD 416. Admission to the concentration requires an overall grade point average of 2.0 and a 2.0 grade point average in all courses that are pre-requisites to concentration courses.

Concentration in Finance

A concentration in finance is achieved by completion of the following program with a cumulative grade point average of at least 2.0: Economics 232, Business Administration 242, 342, 442 plus three courses selected from Economics 242, 247, 252, Business Administration 142, 315, 322 (1/2 unit, repeated), 341, 345, and 416. Admission to the concentration requires an overall grade point average of 2.0 and a 2.0 grade point aver- age in all courses that are prerequisites to concentration courses.

Concentration in Global Business

A concentration in global business is achieved by completion of the following program with a cumulative grade point average of at least a 2.0: Business Administration 211, 215, 233, 333; Economics 121, 122, 247; one from Economics 237 or Political Science 333; one from Political Science 231, 232, Sociology 335, or an appropriate Business Administration 406 or 416, as approved by the department chair; one from travel courses in Foreign Language or an appropriate commercial language or culture course in Foreign Language.Admission to the concentration requires an overall grade point average of 2.0 and a 2.0 grade point average in all courses that are prerequisites to concentration courses.

Concentration in Health Care Administration

The Health Care Administration concentration is designed primarily for students interested in Hospital or Health Care Administration. A major in Health Care Administration is not offered at Roanoke College. It is likely that most of these students will pursue (eventually or immediately after graduation) a master’s degree in Hospital/Health Care Administration. Ultimately, they would be likely to work for a hospital, health maintenance organization, or public or private medical facility.

A cumulative grade point average of at least 2.0 in all prerequisite course work is required for admission to the Health Care Administration concentration. In addition, the student must earn a 2.0 cumulative grade point average in all course work required to complete the concentration.The concentration is achieved by completion of the following courses Business Administration 215, 254, 258. Economics 120 or 121 & 122, 227; Sociology/Philosophy 223, Sociology 323; In addition, students must complete one unit from Business Administration 354 or Psychology 250 or Business Administration 416 or Sociology 416.

Concentration in Human Resource Management

A concentration in Human Resource Management is achieved by completion of the following program: Business Administration 237, 274 and 344; one from Business Administration 254 or Psychology 250, one from Business Administration 324, 334, Economics 267, or Psychology 300; one from Business Administration 211, 364, 374 or 416.

Admission requires an overall grade point average of 2.0, and a 2.0 grade point average in all courses that are prerequisites to concentration courses.

Concentration in Marketing

A concentration in marketing is achieved by completion of the following program with a cumulative grade point average of at least 2.0: Business Administration 233, 343, 433, 493 and two courses selected from Business Administration 333, 338, 353, 363, 406, 416, special topics course or pre-approved IL course.

Admission to the concentration requires an overall grade point average of 2.0 and a 2.0 grade point average in all courses that are prerequisites to concentration courses. Note that Business Administration 233, 258 and INQ 240 (or equivalent) are pre- requisites for Business Administration 433. Also Business Administration 233, 343 and 433 are prerequisites for Business 493. The Marketing Concentration is open to all majors who satisfy the GPA requirements stated above.

142 Personal Finance
This course develops a comprehensive understanding of every- day financial matters such as banking, credit, home finances, planning, investing, and taxes. (1)
Lecture: 3 hrs/wk.

210 Entrepreneurship
A survey of issues involved in starting and owning a small busi- ness including forms of ownership, acquisition of financing, marketing and operations concepts, culminating in the preparation of a simplified business plan. (1)
Lecture: 3 hrs/wk.
Prerequisite: BUAD 215.

211 Introduction to Global Management
An introduction to the organizational, legal, economic, human and cultural aspects of conducting and managing business internationally.(1)
Lecture: 3 hrs/wk.

215 Accounting Principles I
An introduction to the field of accounting and to the development of a broad understanding and use of accounting information. PC applications are utilized. (1)
Lecture: 3 hrs/wk.

225 Accounting Principles II
Continuation of broad understanding of how accounting principles, accounting practices, and financial data assist decision makers.Topics include corporations, analysis of accounting information, and managerial accounting, including cost account- ing, planning, and control. PC applications are utilized. (1)
Lecture: 3 hrs/wk.
Prerequisite: BUAD 215.

227 Business Law
An introductory survey of the basic transactional legal principles needed in business, including a summary of the judicial system, legal organizations, contracts, torts, administrative regulation, property rights, selected articles of the Uniform Commercial Code, creditor’s rights, bankruptcy, and employment laws.(1)
Lecture: 3 hrs/wk.

233 Marketing Management
Principles, practices, and basic theoretical concepts in the field of marketing. Special attention will be given to sustainable business activities. (1)
Lecture: 3 hrs/wk.
Prerequisites: BUAD 215 and either ECON 120 or 121.

237 Employment Law
An overview of the statutory, constitutional, and common law governing the employment relationship. Among topics covered will be the at-will employment doctrine, wrongful discharge, covenants not to compete, unemployment insurance, employee privacy and workplace freedom, collective action, discrimination in various forms, harassment, retaliation, wage and hour regulation, family and medical leave, and employee benefits. (1)
Lecture: 3 hrs/wk.

242 Investments
An introduction to security analysis, principles, and problems of investments for individuals and firms; management of the securities by risk and purpose of investors. (1)
Lecture: 3 hrs/wk.
Prerequisites: BUAD 225 and ECON 121 and 122, or permission.

248 Quantitative Methods
The use of quantitative techniques in decision making for business management. Substantial PC applications are utilized. (1)
Lecture: 3 hrs/wk.
Prerequisites: MATH111, STAT 101 or INQ 240, and BUAD 215.

254 Organizational Behavior and Management
An introductory examination of theoretical principles and practical applications related to managing and leading individuals and groups in the work setting.(1)
Lecture: 3 hrs/wk.

258 Information Systems
This course explores the fundamental concepts of information systems in modern organizations.The course provides intensive preparation in the most useful applications of computers in business. (1)
Lecture: 3 hrs/wk.
Prerequisite: BUAD 215 and either MATH 111 or permission.

260 Topics in Business Administration
Selected topics involving problems and controversies of a social and political nature. (1)
Lecture: 3 hrs/wk.

264 Foundations of Leadership
A broad theoretical and practical overview of leadership concepts and principles.Topics will include, but are not limited to traits of effective leaders, ethics, team development, leadership theory, strategic leadership and conflict resolution. Students will be required to develop and present an original community- based leadership project proposal. (1)
Lecture: 3 hrs/wk.

274 Human Resource Management
The principles of employee selection, job design, performance appraisal, compensation, training and development, career management, safety and health, and labor relations. (1)
Lecture: 3 hrs/wk.

315 Intermediate Accounting I
This course examines the political environment and conceptual foundations, basic mechanics, and fundamental topics of financial reporting. (1)
Lecture: 3 hrs/wk.
Prerequisite: BUAD 225.

322 Student-Managed Fund
The participants in this class will manage a portion of the College’s general endowment fund by actively managing a portfolio under the supervision of a faculty member.The fund will be continuously managed, with the course portion being offered each (and every) semester. Students earn 1/2 unit per semester.A maximum of two units can be earned toward graduation with only one unit counting toward the Finance Concentration. Offered on a pass-fail basis. (1/2)
Lecture: 3 hrs/wk.
Prerequisites: ECON 122 and BUAD 225.

324 Training & Development
A deeper examination of the training and development function in organizations, with particular emphasis on conducting a needs assessment and then designing, developing, conducting, and evaluating training. Students will conduct a training program as part of the course requirements. (1)
Lecture: 3 hrs/wk.
Prerequisite: BUAD 274.

325 Intermediate Accounting II
Continuation of Business Administration 315. (1)
Lecture: 3 hrs/wk.
Prerequisite: BUAD 315 or permission.

328 Application Development in Business
A comprehensive overview of computer applications development in business using application programming and application development tools. This course will serve as an elective within the Business Administration major and as a requirement in the Business Information Systems concentration. (1)
Lecture: 3 hrs/wk.
Prerequisite: BUAD 258.

333 Global Marketing
This course introduces the students to political, cultural, and economic factors influencing the global marketing of goods and services.The students will learn about development of international products, pricing strategies, promotion techniques, and channels of distribution. (1)
Lecture/Case Study: 3 hrs/wk.
Prerequisite: BUAD 233.

334 Compensation & Benefits
A deeper examination of compensation and benefits in organizations. Compensation topics will include strategies for pay increases, analysis of salary survey data, internal equity issues, and compliance and regulatory issues. Benefits topics will include statutory vs. voluntary benefits, paid time off, retirement plans, health and wellness benefits, regulatory issues, family-friendly benefits, and managing employee benefits. (1)
Lecture: 3 hrs/wk.
Prerequisite: BUAD 274.

335 Cost Accounting
The measurement of product cost arising from material procurement and use, employment of labor services, and overhead factors in job order and process settings. Budgeting, standard costs, and other tools for planning and control. (1)
Lecture: 3 hrs/wk.
Prerequisites: BUAD 225 and 258.

338 e-Business
Comprehensive coverage of electronic business and electronic transactions to include electronic marketing and retailing, electronic procurement and payment, cyber security, on-line auction and shops, and web technologies for virtual communities in a global marketplace. (1)
Lecture: 2 hrs/wk.; Lab: 1 hr/wk.
Prerequisite: BUAD 258.

341 Commercial Banking
Designed to provide an understanding of bank operations and management, as well as issues and problems at the national and international level. (1)
Lecture: 3 hrs/wk.
Prerequisite: ECON 121 and 122.

342 Corporate Finance
The principles of asset management, financial structure, and types of securities and their characteristics. (1)
Lecture: 3 hrs/wk.
Prerequisites: ECON 121 and 122; BUAD 225 and 258; declared Business major or permission.

343 Buyer Behavior
This course provides a comprehensive overview of the theories related to buyer behavior. Students will learn how to apply these theories in marketing and retailing contexts. (1)
Lecture: 3 hrs/wk.
Prerequisite: BUAD 233.

344 Recruitment & Selection
A deeper examination of the staffing management function in organizations, including a focus on research and best practices for recruitment, selection, and performance management. Particular attention will be paid to conducting job analysis, developing interview questions, and evaluating candidates. (1)
Lecture: 3 hrs/wk.
Prerequisite: BUAD 274.

345 Income Taxation
Examination of the present federal tax law and development of the accounting principles and procedures involved in the preparation of tax returns. PC applications are utilized. (1)
Lecture: 3 hrs/wk.
Prerequisite: BUAD 215 or permission.

348 Production and Operations Management
Basic principles and problems of organizing and operating business facilities including functions, process, responsibilities, and techniques. Substantial computer applications. (1)
Lecture: 3 hrs/wk.
Prerequisites: MATH 111, STAT 101 or INQ 240, BUAD 215; declared Business major or permission.

353 Sales and Sales Management
An in-depth study of the steps associated with the personal selling process as well as the techniques required to motivate and manage a high performance sales force effectively. (1)
Lecture: 3 hrs/wk.
Prerequisite: BUAD 233.

363 Promotion Management
This course provides a comprehensive overview of the principles and problems faced in the area of promotion management. Students will gain understanding and practice in the development of an advertising campaign; the use of sales promotion tools; and issues in regulation, ethics, and cultural impact of those activities. (1)
Lecture: 3 hrs/wk.
Prerequisite: BUAD 343 or permission

364 Team Dynamics
An examination of the dynamics of team development and teamwork.Topics covered in this course will include, but are not limited to group theory, mission and goal development, team development, conflict management, problem solving and team leadership. Students will be required to demonstrate competency in team leadership through the development of a class project in team dynamics. (1)
Lecture: 3 hrs/wk.
Prerequisite: BUAD 254 or PSYC 250.

368 Decision Support and Intelligent Systems
A comprehensive study of managerial decision making and the use of such tools as Data Base Management, Decision Support, and Intelligent Systems in solving business and management problems. This course will serve as an elective within the Business Administration major and as a requirement in the Business Information Systems concentration. (1)
Lecture: 3 hrs/wk.
Prerequisites: BUAD 258 and STAT 101 or INQ 240.

374 Negotiations
An examination of the nature, consequences and best practice guidelines for the management and resolution of workplace conflict.Topics covered in this course will include, but are not limited to power and conflict, sources of conflict, types of conflict, harnessing the power of conflict, arbitration and mediation, communication and guidelines to managing conflict. (1)
Lecture: 3 hrs/wk.
Prerequisites: BUAD 264.

395, 396 Henry H. Fowler Public Policy Seminar
A seminar taught with a scholar-statesperson that deals with a policy issue of public significance. (Made possible by the Henry H. Fowler Endowment. Open to selected students with Department permission.) (1, 1/2)

405, 406, 407 Independent Study and Research
A program of intensive study in Business Administration carried out under the direction of a member of the Departmental staff. (Enrollment with the approval of the Department.) (1/2, 1, 1/2)

415 Auditing A course covering the principles employed in the conduct of a financial statement audit. (1)
Lecture: 3 hrs/wk.
Prerequisite: BUAD 315.

416 Internship
Work experience in private or public sector, utilizing analytical tools, and including a student project. (1)
Prerequisite: BUAD 258 and permission of the Department.

425 Advanced Accounting
A course focusing on the consolidation of financial statements. In addition, a brief introduction to international, governmental and nonprofit accounting is covered. (1)
Lecture: 3 hrs/wk.
Prerequisite: BUAD 315.

433 Marketing Research
A course providing students with the skills needed to define a research situation, construct the research model, collect and analyze data, generate and test the response or solution, and integrate the steps into a coherent project. (1)
Lecture: 3 hrs/wk.
Prerequisites: BUAD 233, 258, and STAT 101 or INQ 240.

438 Systems Analysis and Design
A comprehensive overview of the development of information systems in a business environment. (1)
Lecture: 3 hrs/wk.
Prerequisites: BUAD 258 and permission.

442 Advanced Financial Management
An in-depth analysis of financial theory, principles, and policies used in managing the firm’s capital structure. (1)
Lecture: 3 hrs/wk.
Prerequisites: BUAD 242 and 342 and ECON 232 or permission.

464 Advanced Leadership
An advanced analysis of leadership topics including an applied experience in leadership practice.A special emphasis will be placed on the ethics of leadership. Students enrolled in this course will be required to propose and execute an actual community oriented project within the timeframe of the semester. (1)
Lecture: 3 hrs/wk.
Prerequisites: BUAD 264, and either BUAD 364 or 374.

493 Marketing Capstone
In this capstone course students will integrate the marketing material previously learned with the analytical and critical thinking skills to make marketing decisions. A variety of marketing concepts and techniques will be used to develop marketing objectives, strategies and programs. The course will include case studies, evaluation of leading marketing articles, use of simulations and the development of a formal marketing plan. (1)
Lecture: 3hrs/wk.
Prerequisites: BUAD 343 and 433.

495, 496, 497 Honors Project
A program of independent study culminating in a paper, artistic creation, or performance. Prerequisite:To qualify for consideration to receive honors in the major, a student, in his/her senior year or in the Summer prior to the senior year must work under the guidance of his/her committee.A written proposal and application must be approved by the committee and department.A minimum GPA of 3.4 in the major is required. 495 Honors Project is prerequisite for 497 Honors Project. (1/2, 1, 1/2)

499 Business Policy
The capstone course of the Business Administration curriculum. The students will use Strategic Management as the framework to integrate and apply the knowledge acquired from all the coursework in the Business Administration major. The course utilizes lecture, readings, case methodology, simulations, and a major project of starting a business entity. (1)
Lecture: 3 hrs/wk; Lab 3 hrs/wk.
Prerequisites: BUAD 227, 233, 248, 254, 342, 348 and senior major status.